merchandising

S2K Graphics Receives Industry Recognition for Fifth Consecutive Year

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S2K Graphics, a division of The Franke Group, was nationally recognized for the fifth consecutive year as a “Top 50 P.O.P. Company” by Creative Magazine, an outlet targeted to sales and marketing executives. The publication has stated that the Top 50 P.O.P. list in its April/May issue is its most important feature of the year.

In order to qualify for the honor, S2K Graphics submitted its company profile, total number of employees and its 2016 P.O.P. sales volume for consideration. Additionally, the manufacturing company, which has provided Fortune 100 companies with an array of unique P.O.P. merchandizing elements, proved its market share through a corporate background check, while demonstrating that the company meets or exceeds the publication’s criteria to be considered.

“We are extremely honored to be included in the Creative Magazine’s 2016 Top 50 P.O.P. Companies for the fifth year in a row,” said Dan Pulos, VP and managing director of S2K Graphics. “It is gratifying to see our products, such as our Window Wraps, Readerboard Graphics, 3-D designs and our P.O.P. Placement Program resonate so powerfully with our customers. Besides our sales accomplishment from last year, we are excited about our new P.O.P. merchandising innovations, the rest of 2017, and what’s to come.”

S2K Graphics produces a variety of P.O.P. displays for national accounts, including McDonald’s, Coca-Cola, Dr Pepper and other market-leading brands, and is one of thirteen California companies recognized in Creative Magazine’s Top 50 list this year.

With plants in Los Angeles, California and La Vergne, Tennessee, as well as a sales presence in New York, Chicago, Nashville and San Francisco, S2K Graphics continues to chart new territory in its P.O.P. research and development. 

S2K Awarded Patent on New Dimensional Offset Displays

S2K Graphics, a renowned leader in point-of-purchase (P.O.P.) design and print innovations, announces its patent for a dimensional offset system. The patent, granted by the United States Patent and Trademark Office, was issued for S2K Graphics’ fabrication technique, which transforms standard, flat graphics into 3-D designs by providing layered dimensionality to promotional displays.

The offset system was developed by S2K Graphics as a solution to replace outdated dimensional systems, such as Styrofoam blocks with double-sided tape, which can be bulky to ship and difficult to install. S2K Graphics’ patented dimensional offset system consists of nylon-based plastic rods that are affixed to studs with adhesive backs for adjoining the graphics. During assembly, these rods fasten to stainless steel plates within the display, producing a snap-like sound when coupled together to let the installer know that they are aligned. The graphics for this patented dimensional offset system are custom-made and available in full-color designs with one, two and three-inch offsets.

“We are proud of our continuous innovations and enjoy developing new ways for our customers to generate attention for their products and positive returns on their investments,” said Dan Pulos, S2K Graphics’ founder and president. “We’re confident that our patented dimensional offsets are the best systems on the market for 3-D P.O.P. displays.”

The dimensional offsets primarily serve S2K Graphics’ national quick-service restaurant (QSR) accounts, such as McDonald’s, and were first unveiled in April at McDonald’s 2016 Worldwide Convention, held in Orlando, Fla. The offsets are durable enough to be used in both indoor and outdoor applications, from drive-thru lawn signs to P.O.P. displays within the restaurant. They are also versatile enough to be used for movie theater displays and brick-and-mortar retail locations.

S2K Graphics’ patented offset displays are weather tolerant, affordable and allow for easy assembly. With custom instructional patterns and graphic snaps, these dimensional offset systems also help to ensure perfect alignment, every time. Additionally, they have lower shipping costs and shorter installation times compared to the traditional Styrofoam block techniques.